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OPENSRS Storefront

The agency’s guide to domains

Start offering them from your website in minutes with OpenSRS Storefront.
Totally on-brand. No coding required.

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Offering tlds in house such as .site .tech .cloud .online .store .com .net .org and .blog
 

It all starts with a domain. Here’s why you should offer them in-house.

  • Avoid sending clients to the competition. If you don’t offer domains, your clients may register them with a competitor. Many popular domain providers offer your core services, including website-building, SEO, and digital marketing. 
  • Reduce domain management headaches – When clients’ domains are scattered across providers, simple tasks like launching a site or fixing a DNS issue become complicated. Bring domains under one roof (yours) to reduce admin time for you and your clients.
  • Be an all-in-one solution for your clients – Make life easier for them—and grow your agency in the process. In 2024, agencies that expanded their services grew by 9.7%, and those that repositioned their offerings saw 8% growth. Agencies that stayed the same? Just 1.1%.¹
  • Domains bring clients back, year after year – Domains are sticky. Many people buy theirs before launching their business and stay with their domain provider for years. Plus, domains renew annually, which is an organic opportunity to reconnect with dormant clients.

Why agencies choose OpenSRS Storefront

Storefront makes it easy to offer domains so that you can stay focused on your core revenue-generating activities.

  • On brand and out-of-the-box – Give clients an on-brand domain search and checkout experience right from your website. Setup takes minutes and involves no coding.
  • Completely white label – Your brand shines across all client touchpoints. Automated domain-related emails, like renewal notices, are sent from your @youragency.com address.
  • Flexible pricing and simple payments – Quickly set and adjust your retail pricing, and let clients pay by credit card through a secure checkout. You can set prices for specific TLDs (.com, etc.), offer free renewals, and more.
  • We’re here to support you, not compete with you – Many domain registrars that offer “reseller” solutions also market their own site-building and marketing services—often to the same types of clients agencies serve. We don’t. Our business is built around helping reseller partners grow, not undercutting them.
  • Intuitive management for you and them – Search for, register, manage, and renew domains or update billing info on your client’s behalf. You can also let them self-manage through their own on-brand control panel.
  • Help from friendly humans – As an OpenSRS partner, you have access to award-winning, 24/7 support, along with a dedicated solutions consultant to ensure you’re set up for success.
 

How Storefront works

An on-brand experience for your clients

  • Find their perfect domain through an intuitive search on your site
  • Seamlessly create an account during checkout
  • Manage their domains and buy new ones, all in one place
  • Receive automated notifications, like renewal notices
  • Transfer in domains currently registered elsewhere

Easy admin and billing for you

From your Storefront Manager, you can:

  • Set and adjust your prices and branding
  • Determine which domain extensions you’ll offer (.com, etc.)
  • Track your progress through a handy dashboard
  • Manage clients’ domains and billing info on their behalf
  • Purchase domains for your clients

Have questions? Connect with a Solutions Consultant.

Book a call

How to launch your Storefront in minutes

Create your OpenSRS account to access Storefront

  • Sign up for your OpenSRS account
  • Pre-fund it with $95 to cover domain orders
  • Access Storefront Manager using your OpenSRS credentials

Link your Stripe account to Storefront

  • All purchases made through your Storefront are securely processed through Stripe
  • You’re paid out right to your bank account

Set your pricing

  • Set a default markup for all domains
  • Customize your prices for one, some, or all TLDs (.com, .org) with bulk tools
  • Choose unique prices for domain registrations, renewals, and transfers

Brand your client experience

  • Give your Storefront a custom URL, like yourwebsite.com/domains
  • Add your logo, brand colors, favicon, and feature image
  • Customize your copy and add your support email for client notifications

Add your Storefront to your website

  • Link to your Storefront so clients can buy domains right from your website. Add a “Domains” menu item or whatever fits your style.

Spread the word to your clients

Use our ready-to-go email templates to let them know they can now:

  • Transfer their domains to you for easier management
  • Purchase domains right from your website

We’ve included steps on how to transfer in domains from all major domain providers.

Ready to partner with the world’s largest reseller platform?

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Start selling domains with confidence.

OpenSRS exists to make it easy for you to offer domains your way. We’ve got resources to help you succeed and flexible solutions to meet your needs as you grow.

Explore our solutions

Check out our video to learn how you can leverage our turnkey Storefront solution, manually manage domains through our Control Panel, or automate everything via our API—whichever option makes sense for your business.

Domain basics for agencies

We’re here to make offering domains simple. Explore clear, jargon-free articles on how domains work and get tips on how to integrate them into your service offering. Explore resources →

Ready to get started? Talk to Sales.

¹ 2025 Landscape Overview Digital Agency Industry Report, Promethean Research.